Citi Rewards: "Thank You" . . . for letting us devalue your points

Citi has a fairly robust credit card rewards program detailed in an earlier post. However, like the steady decline of JetBlue's rewards program, Citi too has begun to tighten its belt.

Gift Card Price Change: On September 29, 2006, the required points to redeem $25 and $50 gift cards changed. The new point values are as follows:
$25.00 Gift Cards - 3,500 ThankYou Points
$50.00 Gift Cards - 6,000 ThankYou Points

There goes my habit of purchasing $50.00 gift cards at Shell. I suppose I'll redeem my points for $100.00 gift cards, which still generally require 10,000 points.

Go to hell, Citi.